As a business coach, I support client-centered service providers in personal development, including mindfulness coaches/teachers, spiritual teachers/trainers, life coaches, mental health professionals and people who specialize in the healing arts. But more than that, you’re interested in digital learning and digital marketing to support you in helping MORE people around the world. Many people come to me to expand their business beyond a brick-and-mortar. Many also come to me to set up their business to be virtual and/or in-person hybrid from the start.

You are trained and certified in the modalities you use with your clients, and you’re trained via reputable organizations.

You already support clients in 1:1 services, group coaching, online courses or other. Or, you’re at the beginning stages of gaining experience and testing your services in the marketplace.

You may be at a career transition, and are interested in bringing your transferable skills into a new line of service within personal development.

You’re interested in sustainably scaling your current business and diversifying your revenue streams, or optimizing your business foundation to make a greater impact and higher revenue.

It’s ok if you’re new to running a business, but are skilled at providing services! However, if you’re brand new to coaching or client-centered work, and are also in need of speciality training or certification for your modality of choice, I recommend that you first acquire specialized training in the modalities that you’d like to administer as a service provider BEFORE building out your business. Mindfulness coaching training (or the like) is not included in my Mindful Impact slate of programs. My focus here is on business and digital marketing strategies to expand your reach and help you enroll clients consistently. This requires that you’re ready to roll out your modalities and craft to paying clients.

My approach to business development is centered on digital marketing and best practices within the information economy.

To that end, you’re interested in learning how to leverage email marketing, social media strategies, and direct response content marketing to propel your reach, client enrollment and service delivery.

I train service-providers in delivering content, building relationships and aligned clients, and delivering programs and services ALL online.

You’re also open to being on camera. Live and recorded video is a very important part of this business model - from leading workshops, to webinars, to Instagram or LinkedIn Lives, to being a guest on podcasts (or running your own podcast). If NONE of this interests you, I don’t think my approach will resonate with you.

You’re excited and willing to implement strategies that I offer you in our private 1:1 coaching sessions together in the Mindful Impact program.

That can include copywriting, social media implementation, email marketing, website build-out, video and more.

I provide the step-by-step strategies, training and frameworks to support you with implementation.

If you’re thinking ‘Eek, I don’t want to touch any of that!’, then you’ll want to consider hiring marketing contractors to support you with marketing implementation and workflows.

Alternately, the digital marketing approach to building a service business may not be the best business model for you.

Note that I DO provide certain Done-For-You services as an Add-On for my Mindful Impact coaching clients (for an extra cost). That includes website build out, sales pages, copywriting (email, social media, etc), and setting up automated email campaigns in your email software.

In this coaching program, though, you are responsible for running your own program launches, scheduling social media posts, sending broadcast emails, and implementing strategy across your business (both one-off tasks and recurring). My clients do it! Even when they’re new to the strategies and efforts.

Running a business (especially as a solopreneur) takes effort, resilience and SYSTEMS to be sustainable (not just energetics).

The systems I teach are holistic, addressing your business and workflows, but also addressing mindset and emotions.

Focusing on BOTH sides of this equation helps to decrease stall-out, burnout and allows for your impact work to feel aligned, congruent with your values, and joyful.

As you come into this coaching program, it’s ideal if you have established wellbeing, mindset, resilience and self-management strategies in place , to support you with emotional regulation as you dance at your growth edge.

Also, as a business coaching client, you’ll receive access to my mindfulness resources and live group practice sessions, which are designed to support you with emotional regulation, resourcing and resilience development along the way. I’d say this is a CRUCIAL part of the entrepreneurial path.

These resources can include but are not limited to a meditation practice, spiritual tools and more. It’s normal to have imposter syndrome arise or the inner critic, of course! I will support you through the experience you’re having, with compassion, acceptance and unconditional support.

I have a zero tolerance policy when it comes to homophobia, transphobia, racism and other types of systemic oppression. I will not work with anyone who perpetuates these aspects of oppression with their services.

If you run gendered programs that exclude transgender people from joining, this is an example of transphobic policies. This perpetuates transphobia and is not trauma-informed or inclusive.

Example: Mens programs that exclude trans men. Women’s programs that exclude trans women.

We are a good fit if you’re down with inclusivity, and in facilitating truly trauma-informed spaces that support your clients in participating in inclusive spaces that are safe for all.